“F.M. Fashion” – From Market Stall to Export Brand

Industry: Fashion Retail & Export Stage: Informal microbusiness Challenge:  F.M. was selling women’s wear in local souks with inconsistent income and no legal standing to scale or access capital. How We Helped: We formalised the business (Auto-Entrepreneur to SARL), provided export training, created a lookbook, assisted in registering a trademark, and developed a website for international […]

“K.T. Construction” – Scaling from Local to Regional Builder

Industry: ConstructionStage: Existing SME, limited to one city Challenge: K.T. Construction had steady work in Marrakech but struggled with pricing accuracy, workforce management, and regional expansion. They lacked digital visibility and internal systems. How We Helped: Business Growth Hub Morocco conducted a full operational audit, introduced a cost-control system, trained the team on CRM usage, […]

“M.S. Naturals” – Launching a Clean Skincare Brand

Industry: Organic Beauty & WellnessStage: New business startup Challenge:  The founder had product knowledge but no experience in launching a brand—no business registration, marketing plan, or funding. How We Helped: We managed a full business setup (SARL), assisted with packaging compliance, built a Shopify store, launched the first paid Instagram campaign, and connected them with […]